The timeline of our story
Explore the main events that defines us as a community
The New Eves Party gives the start of the new project Ilustromania
Organizing the first Art Collab with 70+ artists and painting an entire apartment.
The word was spread, invitations from new partners started to appear daily.
Part of our first local expo-music event we lunched of our official website.
A new dedicated work space was opened for the new formed team.
Local associations are seeking for our artistic support in their public events.
Part of the events we are joinig we start to sell our products & artists artworks.
First commissioned contracts appear and we start to have a bigger budget.
After lots of feedbacks and data we begin to understand our new direction.
Collaborate on an artistic event to bring our contribution to the art museum.
The website transforms into a platform and new digital services are offered.
The birth of Ilustromania
After closing a chapter in advertising, the need for something more organic, artistic, and meaningful emerged. This wasn’t just about graphic design principles anymore; it was about making a deeper impact on the world through creativity. The idea was clear: to expand into graphic illustration, embracing a medium that felt both liberating and expressive.
After weeks of brainstorming, the name Ilustromania stood out. It combined "illustration" and "mania," perfectly reflecting the passion behind the vision. Surprisingly, the word "Romania" embedded within it wasn’t noticed until months later, an accidental yet fitting homage to its roots. Over time, the name took on variations, each carrying its own unique identity:
- Ilustromania – The complete name representing the brand’s mission.
- Ilustro – A playful nickname adaptable to concepts like ilustroteam or ilustroshop.
- Mania – A tribute to the diversity of artists, styles, and creative energy.
- Ilustroman – A humorous nickname used within the team.
- Ilustromân – A proud nod to Romanian heritage.
- Ilu – A child-friendly sub-brand.
- Oma – The founder’s initials (Onea Mihai Alin), discovered serendipitously.
- Omania – A quirky, personal touch embodying "his world, his mania."
The logo itself was born from a quick marker sketch, later digitized and refined. This spontaneity mirrored the project’s organic growth.
Establishing a foundation
The journey began with an Instagram account showcasing illustrations. Within months, the project shifted from personal to professional, sparking conversations about its first event. This was more than just a platform for creative expression; it was the foundation for a new chapter in a career once constrained by design rules.
The vision evolved into creating a safe and supportive space for artists to grow together, both offline and online. The goal wasn’t just to promote individual artists but to foster a collective spirit where creativity thrived naturally.
A shared mission for the future
The vision has grown into a vibrant community that unites artists across all career stages. Ilustromania strives to provide a supportive environment where creativity flourishes freely. By fostering mutual growth and aiming for financial sustainability, it aspires to leave a lasting impact on the art world.
Conclusion: Ilustromania embodies the spirit of collaboration and artistic freedom. From its humble beginnings to its expanding vision, it proves that creativity thrives in a supportive community. By uniting diverse voices and providing a platform for growth, Ilustromania continues to redefine what it means to be part of an artistic collective.
The birth of Ilustromania
The journey began with the idea of hosting a small party among close friends and artists, which evolved into a multi-dimensional event celebrating art and music. It featured 82 guests, including graphic designers, musicians, actors, dancers, fashion designers, and influencers, each contributing their unique touch to the event’s atmosphere.
Sparking the Idea
Initially conceived as a private gathering, the event grew into an ambitious project that united artists eager to share their work. This shift from a simple celebration to a large-scale event stemmed from a collective passion for creativity and expression.
The guest list reflected the event’s diverse creative spirit. Artists from different fields mingled with performers, influencers, and designers, fostering a space for collaboration and connection. Each attendee brought their unique perspective, enriching the experience for all.
Reimagining the space
The event’s venue, a spacious apartment, was transformed into an inspiring hub of artistic expression. To accommodate the creative energy and activities, the space was completely reorganized, with half the furniture relocated to provide room for guests and installations.
3D map and theme zones
To make the experience truly unique, a 3D map of the venue was designed, offering a preview of the event and its layout. This innovation allowed guests to visualize the thematic zones, each designed to spark curiosity and engagement. These spaces reflected the event’s dedication to providing a multi-faceted experience, ensuring every guest could connect with a part of the artistic journey.
The apartment featured five distinct spaces:
- Gallery 1 by Iamandi Robert, showcasing curated artworks.
- Gallery 2 by Onea Mihai Alin, displaying bold, dynamic pieces.
- Gallery 3 by Mania, celebrating experimental art.
- Community Artworks, a collaborative area for shared creations.
- The DJ Zone, where guests danced and celebrated to live music.
The midnight celebration
As the clock struck midnight, the energy of the event reached its peak. Guests gathered outside the future studio space, cheering, dancing, and welcoming the New Year with boundless joy. For many, this moment symbolized not only the start of 2022 but also the beginning of a new creative adventure.
A celebration to remember
The atmosphere was electric, as 82 people united in a shared celebration. Laughter, music, and dance filled the air, creating memories that would last far beyond the event itself. This gathering marked the start of something larger than anyone had anticipated. For the organizers, the midnight cheers were the culmination of months of planning and creativity. The success of the event reinforced their belief in the power of community and collaboration, paving the way for the birth of Ilustromania.
The aftermath
By 8:00 AM, the last guests left, leaving behind only positive energy and amazement at how seamless and enjoyable the night had been.
Building a creative community
The success of the event extended beyond New Year’s Eve. Over the following months, 10 to 15 visitors came daily to experience the unique atmosphere and explore the creative energy that had been ignited. The shared excitement and passion for art fostered long-lasting connections. Guests continued to visit, eager to relive the experience and participate in the growing community. From this momentum, Ilustromania was officially born. It became a hub for artists, offering a space to collaborate, share ideas, and inspire each other. The event laid the foundation for a collective that continues to thrive and evolve.
Ilustromania’s debut event was a celebration of art, music, and human connection. From a simple idea to a transformative experience, it laid the groundwork for a thriving community, proving that creativity and collaboration can create something extraordinary.
